Short answer “possibly”

If your website isn’t live yet or you are still working on it, is not productive, or not converting visitors to clients within the next few weeks, hiring a pro will likely make you money, not cost you money.

You’re not “failing at Wix.” You’re running a **salon**, not a web design studio — and those are completely different skill sets.

You may be at the point where many salon owners realise their time is way more valuable than the money they trying to save.

If the website is draining you and delaying your online presence, outsourcing is a growth decision, not a luxury.

Let’s break this down like a business decision, not a tech decision.

1 The Real Question Isn’t “Can I Do It?” It’s “Is my time better spent building a website or filling chairs?”

As a salon owner, your highest-value tasks are:

• Serving clients
• Training staff
• Marketing locally
• Retail sales
• Building loyalty & referrals

Website design sits far outside your core revenue activities.

Every hour you spend fighting layouts, fonts, or booking widgets is an hour not generating income.

If you charge:

* £50–£90 per service
* 4–6 clients per day

Your working hour value is much higher than the cost of DIY website frustration.

2 Signs It’s Time to Hand It Over

If any of these are true, outsourcing is the smart move:

• You’ve been “almost finished” for weeks
• You keep changing your mind on design
• You don’t know what pages you actually need
• Online booking feels confusing to set up
• You’re unsure what to write on the site
• You’re avoiding working on it
• You need it live soon

This isn’t about ability — it’s about mental bandwidth.

Decision fatigue is real, especially when you already run a client-facing business all day.

3 What a Good Salon Website *Should* Do (That Pros Understand)

A professional doesn’t just make it “pretty.” They design for conversions;

Must-Have Structure

* Clear **Services Menu** (pricing clarity = more bookings)
* Strong **“Book Now” buttons** everywhere
* Mobile-first layout (most bookings come from phones)
* Google Maps + local SEO setup
* Reviews/testimonials placed strategically
* Retail/product upsell section (if you sell products)
* Cancellation policy displayed clearly
* Stylist/team intro (builds trust)

Most DIY Wix sites miss at least half of these or bury them.

4 Cost vs. Lost Revenue

Let’s do the sums……

Professional salon website: £800–£2,500 (typical range in UK)

Now consider:

* 3 new clients per week from better online visibility
* Avg spend £70
* That’s **£840/month**
* **£10,000+ per year**

A proper site can pay for itself fast — especially if you’re in a competitive area.

5 The Hybrid Option (Best of Both Worlds)

You don’t *have* to hire a big agency.

You could:

• Hire a freelance web designer who works with Wix
• Have them build the structure, layout, and branding
• You update prices, photos, and promos later

This keeps costs lower while removing the hard part.

Look for someone who has actual salon/beauty websites in their portfolio — not just generic business sites.

6 When You *Shouldn’t Hire Yet

Hold off if:

You don’t have service pricing finalised

You don’t have good photos of your salon/work

Your branding (logo, colors, vibe) is still undecided

A designer can’t fix unclear business positioning.